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Set up advertising accounts, create campaigns, and define bidding strategies on major（RED,Wechat） ********* (e.g., 微信ocpx ,red ********, sem, etcs); Develop and optimize bidding strategies, budget allocation, and targeting based on campaign objectives; Monitor campaign performance and adjust strategies to improve conversion rates. Track key performance metrics such as CTR ,CVR (CPA/CPC/CPM;/ROI Analyze data to optimize ad creatives, targeting, and bidding strategies; Generate regular performance reports and implement optimization recommendations. Collaborate with the creative team to develop ad creatives and test different formats (e.g., images,videos, copy); Manage daily operations of advertising accounts, including account structure optimization, keyword management, and negative keyword implementation; Ensure account health and compliance with platform policies; Qualifications： ? 1+ years of performance platform operation experience. Knowledge of advertising ********* (e.g., RED, Wechat)