雇員點評標(biāo)簽
職位描述
市場營銷市場推廣市場策劃腫瘤特藥
Accountabilities：
- Lead the team to build and implement clear and strong Tibsovo promotion strategy and scientific platform.
- Lead the team to formulate clear and effective market strategies, based on the product life cycles and the opportunities and challenges accurately insight the in the market.
- Lead the team to complete the preparation and development of promotion materials for product according to different marketing channels and customer.
- Lead the team to build effective marketing campaigns, promote efficient implementation, and support the achievement of performance.
- Consistent with the company's 2030 strategy to ensure product strategy and build efficient strategic platform.
- To collaborate with the team and across departments, drive the planning and execution of product strategy and improve business performance.
- To collaborate with the team and across departments, drive the establishment of a higher performance strategy platform.
- Continuously optimize the team's business process and improve business efficiency.
- Identify and support cross-functional collaboration opportunities to ensure Tibsovo is successful and brand value be maximized.
- Works closely with GAMA/Commercial team to align the reimbursement/tender/distribution and listing issue of the products.
- Support RA team product life cycle management and new product launch.
- Works with finance, legal and compliance teams to ensure effective team budget management and project compliance system monitoring.
- Team and people development.
- Align with company values and build a positive and productive team culture.
- Motivate and develop the professional skills of team members to ensure the achievement of team business goal.
- Provide a platform for continuous innovation for the team.
- Life science or marketing education background
- Bachelor or above
- MKT analysis
- Strategic and Operational Business/Marketing Planning
- Marketing Execution
- Marketing Innovation
- People management/development
- Global vision and thinking. Very fluent English in written and oral communication.
- Strategic agility - Learning agility to form a clear view of business opportunities and challenges; Ability to think holistically and provide business insights from a wealth of facts/analysis.
- Analytical skills - an excellent ability to review and use data to develop insights and support decision making.
- Dealing with ambiguity - responding effectively to change; Making decisions and actions without complete information; Adapt to risk and uncertainty.
- Communication and Influence - excellent presentation and some influential skills and the ability to interact with internal and external executives.
- Product line management experience in MNC pharmaceutical company
- 8+ years’ experience in marketing, at least 2 years team management experience preferred.
- Marketing experiences in Oncology field is must
- Self-awareness
- Leads change
- Grows-others
- Builds effective teams
工作地點
北京朝陽區(qū)環(huán)球金融中心
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職位發(fā)布者
HR/人事經(jīng)理
昨日活躍立即溝通
法國施維雅施維雅是一家由非盈利性基金管理的國際制藥公司，總部位于法國（敘雷訥），業(yè)務(wù)遍及全球150個國家。全球共計21,800名員工共同致力于推進醫(yī)療變革創(chuàng)新升級，為患者提供高質(zhì)量藥物與關(guān)鍵性健康解決方案。集團平均每年將20%品牌藥物收入投入于藥品研發(fā)。同時，集團長期與學(xué)術(shù)機構(gòu)、制藥企業(yè)以及生物技術(shù)公司保持開放的合作，從而加速醫(yī)療創(chuàng)新、惠及更多患者，創(chuàng)造一個可以確保所有人獲得優(yōu)質(zhì)健康服務(wù)的世界。集團在心血管與代謝疾病、腫瘤學(xué)、神經(jīng)科學(xué)以及免疫炎癥四個領(lǐng)域的持久承諾是集團持續(xù)增長的動力。
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