職位介紹 Key Reponsibilities 主要職責:
1. Brand Communications 品牌傳播
Participate in formulating and assist in the implementation of brand communication on various platforms 參與制定并協助執行各平臺的品牌傳播
2. Digital Marketing 數字化營銷
Be responsible for the marketing promotion and development of digital channels 負責數字化渠道的營銷推廣和發展
3. Data Collection and Analysis 數據收集和分析
Assist in internal and external data collection and conduct preliminary analysis and screening 協助內部和外部的數據收集并進行初步分析和篩選
Requirements 崗位要求:
1. Bachelor’s degree (open to top fresh graduates), majors in Marketing preferred. 本科及以上學歷,1年以上相關經驗。
2. Experience in marketing communications, PR, or content marketing, and exhibition experience preferred. 具備一定的營銷傳播、公關或內容營銷經驗,有展會支持經驗者優先。
3. Proficient in social media (WeChat, Weibo, TikTok, Redbook etc.) 熟悉社交媒體平臺(微信、微博、抖音,小紅書等)
4. Those with certain data analysis capabilities and experience in market analysis reports are preferred 有一定數據分析能力,有市場分析報告經驗者優先
5. Exceptional written/verbal communication skills in English & Chinese. 優秀的中英文書面與口頭表達能力。
6. Proficient in MS Office and analytics tools. 熟練使用辦公軟件及數據分析工具。