工作職責:
1. 用戶增長執行:協助執行SEO、SEM、社交媒體營銷、內容營銷等多種渠道,執行增長黑客實驗,提升用戶拉新效率
2. 用戶激活與留存:協助落地用戶激活流程及留存計劃,通過郵件營銷、推送通知、用戶旅程優化等方式提高用戶活躍度與留存率
3. 體驗優化:協助走查阿語平臺體驗,對產品功能、營銷文案、用戶體驗等方面進行優化迭代
4. 客戶溝通:與沙阿買家溝通,了解客戶體驗,提出產品改進方案
任職要求:
1. 擁有本科及以上學歷,市場營銷、統計學、計算機科學或相關專業背景優先
2. 至少1年互聯網平臺或相關行業增長運營工作經驗
3. 優先阿語商務級別或沙特/阿聯酋本地市場經驗優先, 中文流利
Alibaba.com (Arabic) Porduct Operation Assistant
Job Responsibilities:
1. User Acquisition Execution: Assist in executing strategies across SEO, SEM, social media marketing, content marketing, and growth hacking experiments to enhance user acquisition efficiency.
2. User Activation & Retention: Contribute to implementing user activation workflows and retention plans, leveraging email marketing, push notifications, and user journey optimization to boost user engagement and retention rates.
3. Experience Optimization: Collaborate on enhancing the Middle East platform experience by iterating on product features, marketing copy, and overall user experience.
4. Customer Communication: Communicate with Buyer in SA/UAE to understand customer experience and propose product improvement solutions.
Requirements:
1. Bachelor's degree or higher, with preference given to those with backgrounds in Marketing, Statistics, Computer Science, or related fields.
2. At least 1 year of experience in growth operations for internet platforms or related industries.
3. Proficiency in Arabic at a business level or experience in the SA/UAE local market is preferred, along with fluency in Chinese.